Both Spencer and I subscribe to TechCrunch and read it on a regular basis through our RSS reader.  It is one of the blogs we watch on a regular basis to stay on top of the latest trends in technology, social media, and business.

This afternoon, Spencer came into my office and said “Dude!, you’ve gotta check this out…”

It was one of the three example videos on ViewBix.com showing how their new player could be used to create more interactivity with your videos.

Viewbix lets you add interactive apps to your videos that engage viewers and drive calls to action.

The apps overlay dynamic content on top of your YouTube, Vimeo or Facebook videos to create a rich viewing experience that can be shared across the web, social and mobile platforms.

The cool thing is, the videos could be hosted on YouTube, Viddler, or even Facebook.

ViewBix has a large pool of apps that can be added to the player to add interactivity and turn video viewers into fans or email subscribers, or even customers.

You can check out Spencer’s example above with a video showing some of our Facebook Apps.  You’ll notice some of the ViewBix apps on the player right away.

According to ViewBix, more than 20% of the video viewer take action and engage further with the video.

They are currently giving away accounts until December 1st, so you will want to jump on this.

Click Here to create a new account on ViewBix.com

We are also starting to test this player with our Squeeze Page App on Facebook.